 | Attorneys with medical related cases usually come to court toting a pile of medical records with yellow stickies hanging out at odd angles. That is, unless they use Med Legal Consulting Source. Med Legal's staff of legal-experienced nurses do all the medical research and analysis for them making cases easier and stronger.
Med Legal came to The Next Level for marketing guidance. We developed a campaign for them that urged attorneys to "Stuff Your Stickies." It was an instant hit at the first trade show it appeared in.
Following one of our key rules for branding, we kept that theme and message constant everywhere Med Legal appeared -- trade shows, direct mail, emails, even in a premium giveaway.
It worked. Awareness of Med Legal grew...and so did their revenues. In the first year of working with The Next Level, their revenues doubled.
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