I picked up my LA Times from the driveway this morning and was faked out by seeing a full page photo of Johnny Depp as the Mad Hatter in the Disney/Tim Burton movie “Alice in Wonderland” on the front page. It only took me a few seconds to realize that it wasn’t really the front page at all, but a full page ad (actually a 4-page wraparound) for the movie that obscured the real front page of the Times. With my background as an ad agency creative director, my first thought was “wow…what a creative use of media!”.
Archive for March, 2010
What was your favorite Olympics commercial?
Monday, March 1st, 2010
I loved watching the Olympics. The competitions were great. As a skier I loved the slalom and downhill events. And the snowboard half-pipe and the skiing freestyle aerobatics were stunning. I even grew to enjoy the finesse of curling despite the fact that I went into watching it with a cynically curled lip. (No pun intended.)
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